Our Research solutions are all about helping you make the right decisions - turning data and information into insight and action. We help you understand what will make a real, positive difference to the way you do business – now and into the future.
We gather feedback from customers, employees and other stakeholders, using a range of methodologies (in compliance with the Market Research Society Code of Conduct) to create detailed, insightful and, above all, effective improvement strategies. We get into the ‘why’ as well as the ‘what’, ensuring that our recommendations for action are based on human factors rather than just scores and statistics. We give you valuable insight, provide crucial decision support and help you turn insights into action.
Our Customer Insights bring independence and objectivity to finding out what will make a real, positive difference to your customers.
We understand your organisation’s context, vision, and culture so we ask all the right questions. We gather a mixture of qualitative and quantitative data bespoke to the context of your survey, be it from your suppliers, governmental bodies or customers of your competitors. We use a range of face-to-face interviews, tele-depth interviews, online surveys and facilitated discussion groups
Our findings can help you understand, What is important to the customer; How you are performing with your customers; How your performance sits within the market; The future – likeliness of referrals; your customers’ hopes, plans and needs; and more.
An engaged, empowered and dynamic workforce can achieve great things for your business.
On the other hand, a demotivated workforce will impact on everything you do. Therefore, regular employee feedback can be an essential element of business planning.
Our employee engagement surveys can be as tailored as you need and are carried out by our specialist team. With us, you will gain a clear understanding of how employees feel, how engaged they are, what changes would help motivate them and exceed expectations.
We also have the option of focus groups to help steer questionnaire design and post-survey action groups to provide ownership of actions.
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Not what you’re looking for? Contact us for bespoke options or take a look at our case studies to see how we have helped others.